Cognition is an application-based biweekly newsletter on writing, freelancing, and content creation.
馃帡 You get to read about:
鈥擟ontent creation: Social media, strategies, case studies, etc.
鈥擣reelancing: Content and copywriting, content marketing, cold pitching, brand strategy, client negotiation and management, etc.
馃帡 What's special about Cognition?
禄 The newsletter is entirely based on 'Applied Knowledge.'
禄 I share insights that worked (and didn't work) based on my cognitive thinking, experiments, and acquired knowledge.
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Cognition #14: Workload Management as a Freelancer | How to find balance?
Helloo! How have you been?I miss publishing issues every week. Biweekly feels weird and I feel I'm not in touch with my readers as often.But nevertheless, it helps me manage my workload while maintaining the quality of newsle
Cognition #13: My Freelance RULES! Ah, I missed writing Cognition.Consistency is hard, dude!Whether you post on social media daily, write (bi)weekly newsletters, or record monthly podcasts, consistency is hard.I'll NOT say I'll stay consistent hereon because shit keeps happening.Sometimes your person
Cognition #12: Instagram Stories: Feature you know. Impact you don't.
Instagram stories are one of my favourtie features. I'm not very active on Instagram these days because of my workload, but I really like the vibe of the platform and the variety it provides.One such feature I'd love to play
Cognition #11: How to grow as a creator with video call networking? Heyy! How have you been?I'm sorry I couldn't publish for two weeks as I was completely occupied with work.But here we are finally, and let's get started. Oh wait,Before we begin, there are a couple of big UPDATES for you!Cognition is
Cognition #10: Developing theories as a creator | My theories
I want to ask you something. Be honest.Do you create content? If yes, how do you think you're gonna stand out?A million other creators are on the same path, hoping for the same career, and working as hard as you do.How do you differentia
Cognition #9: How I study copywriting | The 5-step formula! Successful businesses thrive on how their copywriters create copies that speak to the audience in a way none of their competitors can.Copywriting is a core facet of any business, and as a copywriter, you need to reinvent your skills and outp
Cognition #8: Should you freelance or not? Find out with a 7-point checklist!
Any person can learn a skill and monetize it by providing services to clients.Any person can be a freelancer.But does freelancing suit everyone? The answer is no. And this edition explains why. Welcome to Cognition! Today
Cognition #7: Portfolio for a freelancer, especially if you don't create content.
It's strange how I wrote six editions without discussing freelancing.Hence, in today's edition, I'm gonna talk about one of the most significant factors of your freelance business鈥擯ortfolio.We're gonna dive into d
Cognition #6: The journey and promotion of my freebie | Case Study
Welcome back to Cognition. It's always fun writing issues for you.In our previous edition, we discussed how brands could leverage freebies to build image, relationships, visibility, and gather data.Today, I will present a case study
Cognition #5: Brand building with Freebies鈥擯ART 1. Who doesn't like FREE products?Sometimes, we even wait an extra hour, pay an extra fee, or travel an extra mile because we get something for free.I guess we all can agree we love freebies. But that's from a consumer perspective.Let's turn the tables
Cognition #4: Case study of my work + LinkedIn profile optimization
As a writer, I'm a big big big believer in the purpose of words.I feel every word in a write-up should serve a specific purpose, i.e., if a word doesn't serve a purpose, it shouldn't exist.Also, I believe a writer should be able to
Cognition #3: The Hashtag class: Leveraging #s on LI, Twitter, and Instagram.
Hashtags were invented around 14 years ago, and they have been one of the driving forces of content, visibility, and reach during the past 5-7 years.In Cognition #3, I want to emphasize Hashtags as a strategy and How one
Cognition #2: Finding + Qualifying authentic ideas | Actionable techniques.
"Add value.""Be consistent.""Build authenticity."Creators use such phrases multiple times when they talk about content. I do the same. But here is the thing:Add value. But How do you know what content adds value and what do
Cognition #1: LinkedIn networking for creators & freelancers | 5 Golden Rules
Welcome to Cognition!I've been planning Cognition for a really long time as my premier long-form content. I'm glad it's live now!Without wasting any time, let's dive into it.In the 1st edition of Cognition, I'm gonna